MILWAUKEE, July 19, 2010 – Northwestern Mutual is one of the largest and most respected financial security companies in the world.  The company’s new Chief Executive Officer John Schlifske is authoring a column in the Fact & Comment section of Forbes.com where he discusses how companies achieve and maintain greatness.

Schlifske became Northwestern Mutual’s new CEO on July 1, taking the helm of the 153-year-old company.

Schlifske’s debut article finds him seeking out the factors that lead a select few companies to “sustain greatness” over the long-term.

“The debut article highlights attributes that only a few companies have and can call themselves great,” explains Schlifske. “I’ll start with the role of financial strength. And, because flexibility is also a key to sustaining greatness, we will look at how current issues dictate the need to remain nimble.”

Schlifske’s bimonthly columns will examine those key principles and explain how businesses large and small, nonprofits and individuals can put them into practice. .

The Northwestern Mutual “CEO Perspective” series on Forbes.com was is part of an exclusive partnership between Northwestern Mutual and Forbes Media

About Northwestern Mutual

The Northwestern Mutual Life Insurance Company – Milwaukee, WI (Northwestern Mutual) has helped clients achieve financial security for more than 150 years. As a mutual company with over $1.2 trillion of life insurance protection in force, Northwestern Mutual seeks to share its gains with policyowners and deliver consistent and dependable value to clients over time.  Northwestern Mutual is the industry leader in total individual life insurance and disability insurance dividends paid to participating policyowners. Though dividends are not guaranteed, are reviewed annually and are subject to change, the company has paid life insurance dividends every year since 1872.

Northwestern Mutual and its subsidiaries offer a holistic approach to financial security solutions including: life insurance, long-term care insurance, disability insurance, annuities, investment products, and advisory products and services. Subsidiaries include Northwestern Mutual Investment Services, LLC, broker-dealer, registered investment adviser, member FINRA and SIPC; the Northwestern Mutual Wealth Management Company, limited purpose federal savings bank; and Northwestern Long Term Care Insurance Company; and Russell Investments.

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For further information, contact:
Jean Towell 1-800-323-7033
mediarelations@northwesternmutual.com