Jacob River Conley
Financial Advisor|CFP®
Financial planning that helps equip business owners and outdoor enthusiast with the tools to navigate their financial pathways successfully
Personal
A native of Central Virginia, Jacob Conley now lives in Charlottesville, where he works as a CERTIFIED FINANCIAL PLANNER™ Professional. He valued staying close to home when starting his practice, and Charlottesville proved to be a great place to begin his family and establish his financial planning business. Jacob's wife, Kathryn, dances professionally with the Charlottesville Ballet. Their core values revolve around family, kindness, and wellness.
Jacob's family is deeply rooted in the concept of financial security, which led him to start his practice with Northwestern Mutual. His parents broke the cycle of poverty by working hard, saving, and becoming business owners. This entrepreneurial background makes Jacob's team an invaluable resource for business owners looking to protect their biggest asset and engage in overall business planning.
In his free time, Jacob enjoys backpacking around the mountains within driving distance of Charlottesville and spending time with Kathryn exploring new places. Their DIY projects never end and they try to find new ways to spend as much time as possible with family and friends.
Professional
Listening - Style Approach
Jacob Conley holds the CERTIFIED FINANCIAL PLANNER™ Professional designation and joined Northwestern Mutual upon graduating from James Madison University in 2016.
Jacob's team is composed of highly skilled financial professionals who believe in a listening-style approach. They learn all about their clients’ careers, values, goals, and families before building a well-rounded financial plan. Every person and business has different needs, and those needs will evolve over a lifetime.
When you trust Jacob to help plan for your ideal future, you benefit from the resources of Northwestern Mutual and his personal skills. Clients also gain a completely transparent view of their financial future. Additionally, Jacob's team aims to establish a long-term, trusting relationship in which all your changing needs are taken care of over time.
Get to know my dedicated team
Each of us are committed to providing exceptional service. If you need to schedule an appointment, request service, or have a question about a policy or account, please don't hesitate to contact us.



Lending a hand in my community.
Here are some of the organizations we partner with:
Lake Anna Business Partnership (LABP)
Jacob has been involved with LABP since 2016 and has been on the board since 2018. Jacob now serves as Vice President. The Lake Anna Business Partnership exists to promote a business environment that stimulates responsible commercial development providing goods and services to the lake region in partnership with like-minded citizens, local governments, and civic organizations that seek to preserve for future generations the treasure of Lake Anna.