Own a piece of a company.

What are stocks?

Stocks are a way to invest in individual companies by owning part of the company. Investing in stocks can potentially benefit you if your shares increase in price as the company performs well or if the shares of the company pay a regular dividend to provide you income. As a stockholder, you'll have part ownership in that company, and may have the ability to vote and potentially influence certain company decisions, if you hold a significant number of shares.

Read about stock order types. Download our "Stock Trading Information"

How can stocks help your financial plan?

In the U.S., stocks have consistently earned a greater return than bonds over the long term, despite many ups and downs in the stock market. While there are risks, investing in stocks can play an important role in saving for long-term goals like retirement because stocks can help your savings keep up with—or even outpace—inflation over the long haul. It is important to remember that a well-constructed financial plan assumes market downturns will happen, not that they might happen. That's why we emphasize the importance of diversification and working closely with an advisor to pinpoint your goal timelines and risk tolerance.

Who are stocks for?

Stocks are for anyone looking to invest in a specific company or companies, anyone looking for growth or dividend income in his or her portfolio, and anyone with a higher risk tolerance for investing in assets that fluctuate in value and are not guaranteed.

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Ready to take the next step?

Our financial advisors can help you with stocks and determine if they can fit into your financial plan.

It's easy to get started—no commitment, just a conversation.

Broker-Dealer Disclosure

To learn more about Northwestern Mutual Investment Services, LLC and its financial professionals, visit FINRA BrokerCheck®.

Visit our Client Relationship Summaries (Form CRS) for information about our firms that provide brokerage and advisory services.